USS Clueless Stardate 20010716.1343

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Stardate 20010716.1343 (On Screen): Back in the stone age of 1980, before the Internet existed, it was possible for a company to make a big mistake and get away with it. While a major gaff might get publicized by TV news or some major news magazine, most of the time if you "kicked a puppy" it wouldn't get broad publicity.

No longer. Any signficant company which makes any kind of foolish mistake with a customer or business partner or nearly anyone else is going to have to deal with the fact that news of it will be all over the world in hours and may result in a deafening protest from tens of thousands of real or potential customers. This means that companies are going to have to watch their step from now on. (discuss)

Captured by MemoWeb from http://denbeste.nu/entries/00000289.shtml on 9/16/2004